Lucky Bags are popular in Japan around the New Year time - businesses distribute them, believing they will bring good luck to the recipients.
There is no actual bag - the contents of the Beautylish Lucky Bag come in a regular box with special wrapping paper. The owl, which Beautylish incorporates in the wrapping paper each year, is said to bring luck. Nils, who co-founded Beautylish, tells his staff to make each bag better than the previous years'.
The Lucky Bag costs $75, and international customers need to pay shipping as well. You cannot combine orders with the Lucky Bag. But the contents are worth a lot more - my own bag contains products worth a whopping $194, as you can see below.
Spoiler: There are NO eyeshadows in my Lucky Bag!
Scroll down for the contents of the Beautylish Lucky Bag 2017.
Whoa. Let's look at the packaging first.
- By Terry Sun Designer Palette
- Natasha Denona Blush Duo
- Jeffree Star Cosmetics Velour Liquid Lipstick in Gemini
- Clean Apothecary Brush Shampoo
- IT Cosmetics Bye Bye Pores Silk HD Anti-Ageing Micro Powder
- Wayne Goss Brush 08
Thankfully, there are no repeats, apart from Wayne Goss Brush 08, and I was going to buy a backup of 08 for my lower lashline anyway.
By Terry Sun Designer PaletteI received #2 - Light & Tan Vibes, which is the warmer version of By Terry's 2016 offering. I'm COMPLETELY blown away by this product. If you are unable to get the hang of contouring (like me), and are medium-to-olive-toned, then this is the answer. I've managed to do a fairly contoured look with this, which I'll show you shortly.
Detailed review coming up, once I make myself stop opening the palette every few minutes to stare at.
The retail price for this palette is $82 - more than the cost of the Lucky Bag itself! Score!
Natasha Denona Blush DuoMy first Natasha Denona product. Again, I'm impressed by how perfect the shades are for my skintone. I'm pretty sure Beautylish "looked" at my location and ethnicity before sending out my bag - there is no way they could get it so right otherwise, given that the other blush duos in this range contain at least one shade that I wouldn't wear.
I received #09, which contains the blushes Toutou and Matte Peachy Nude. The former serves as the perfect highlighter on my skintone - I haven't come across another shade that looks this natural on me - while the latter is my favourite kind of peachy/apricot blush.
This retails for $38.
Jeffree Star Cosmetics Velour Liquid Lipstick in GeminiThree products in a row! HOW did they end up sending me the perfect dusty rosy-neutral lipstick?
This is my first Jeffree Star product. When I saw the external box, I made a wry face, because lipsticks from beauty boxes are either too pale for me, or too red. This one? Dusty-rosy-neutral. And, did I mention non-drying?
Retails for $18.
Don't believe me? Here, this is on non-exfoliated lips on Saturday:
Clean Apothecary Brush Shampoo in LemonI've come to prefer solid brush cleansers to the messier liquid ones. This product is not as exciting as the ones above, I know, but it is one of those necessities - I've lined up about 25 brushes for cleansing over this weekend, and this solid cleanser has arrived right on time.
Retails for $15.
IT Cosmetics Bye Bye Pores Silk HD Anti-Ageing Micro PowderLast year, Beautylish sent me the pressed powder version of this, and it has become a staple in my makeup bag. I have been reaching for it for touch-ups, even more often than I do for the Laura Mercier Translucent Powder. Good to be able to try out the loose powder version as well.
Retails for $24.
Wayne Goss Brush 08This was part of Wayne Goss's The Collection, which I bought last year. I've been using this brush to apply a shadow-liner on my lower line, with minimal fallout. Good to have a spare - it goes into my travel bag.
Retails for $18.
VerdictAs I said, the BEST beauty box ever. I'm blown away by the contents and the value. That is a total value of $194 ($82 + $38 + $24 + $17 + $18 + $15).
Everything is full-sized, and the brands chosen are all big names, from By Terry and Natasha Denona to Wayne Goss. I especially love that this is a makeup-only box.
I'm in LOVE with the By Terry palette - I call this the best contour kit. Even I have finally managed to achieve some semblance of contouring with it. I also love the Natasha Denona Blush Duo and the Jeffree Star lipstick. The other products are more staples than indulgences. Nonetheless, there isn't one underwhelming product in here.
Am I bothered that there are no eyeshadows in here? Not really - the chances of my receiving either Modern Renaissance, or a Viseart or Too Faced (or IT Cosmetics) palette I already owned were very high, so I'm glad to escape repetition. This way, I need not buy another blush, bronzer, or highlighter for quite a long while.
The Beautylish Lucky Bags sell out in a matter of hours, if not minutes. I'm wondering how on earth they are planning to improve on this one! You can already sign up for the 2018 edition here and wait patiently until December 26, 2017. Grab yours as soon as you get the email!