
How and why I rebranded and changed to a new domain name
Utopia: a state of things in which everything is perfect.
I think this blog outgrew "My Beauty Junction" a while ago. I wanted something that was my own; that stood for my own corner on the internet. For sometime now, I have been racking my head over names; a discussion with a few blogging friends yielded results. Huge thanks go out to Anne Smith of Betty's Beauty Bombs for suggesting Cosmetopia, combining Cosmetics and Utopia. Apart from producing the best dang nail art stamping I have ever seen in my life, Anne clearly has a penchant for copywriting.
What is my version of utopia? It involves lots of great quality makeup, skincare that works, LOTS of gifts with purchase, subscription boxes that exceed their face value, haircare that removes frizz completely, acne treatment that eradicates pimples forever, makeup brands lowering their prices without compromising on quality... isn't this utopia a lot nicer than the one that politicians promise?
